About Us

Proven Data Models • World Class Expertise • Extensive Domain Experience


Our Story

"With their experience in e-commerce they brought value to each stage of the project's life cycle. In particular their insights into user behavior were powerful and were used to drive user engagement and sales."

Tania Aidrus, Country Manager - Emerging Markets, Google

Alavi was co-founded by Dilendra Wimalasekere and Dinesh Velusamy, industry veterans who have built and managed boutique digital agency, ReapDigital, for the last 7+ years. Their clients include major global brands such as Google, Natixis and KPMG.

Critical to their success was data science and the unique insights it provided for maximizing digital marketing returns. But building a data science team or outsourcing it is expensive, so for most brands data science was out of reach.

So they created Alavi. Developed using data models that were tried and tested using thousands of online campaigns, the online application is automated to significantly reduce costs and make data science accessible to almost any business or agency.

Today, Alavi’s team includes world-class data scientists and digital marketers who have managed and analysed campaigns together for nearly a decade. They continue to use their extensive experience to advance its capabilities and performance.


Senior Leadership Team

Dilendra Wimalasekere
Dilendra Wimalasekere CEO & Co-Founder
  • 20 years experience building technology & e-commerce companies
  • Attended "Birthing of Giants," MIT’s invitation-only leadership program
  • BA in Business Economics from the College of Wooster (USA)
  • First Sri Lankan appointed as a Google Launchpad Mentor
V Dinesh
V Dinesh MD & Co-Founder
  • 15+ years in Tech Marketing, Analytics & Product Development
  • IT Graduate from the Sikkim Manipal University (India)
  • Built ReapDigital’s Centre of Excellence into a leading online force
  • Developed 247Techies into a global leader in tech support
Priyan Fernando
Priyan Fernando Chief Data Scientist
  • Headed Statistical & Mathematical Model development at Moody’s
  • M.Phil. in Economics from Oxford University
  • Certificate in Quantitative Finance (CQF) from Fitch Learning
  • Data Science Dojo Certified
Eraj Wirasinha
Eraj Wirasinha Content Director
  • 13+ years in Advertising – previously Creative Director at Leo Burnett LK
  • Executed campaigns for multinationals including P&G, Nestlé & Amex
  • First Sri Lankan to win at Cannes Lions International Festival of Creativity
  • B.S. in Hotel, Restaurant & Tourism Management (Switzerland & USA)
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