Macmerise reduces its CPA in India by over 40% using

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The application’s AI engine boosted results in just 4 weeks By relying on the optimization features of online ad...

How Alavi tripled clothing brand J.’s ad spend returns in just 1 month

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Precision targeting helps the online retailer reignite its growth “As a leading online apparel retailer with many...

Why Everyone in Digital Marketing is Talking About Segmentation Again

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In the never-ending struggle to gain a competitive advantage and achieve market dominance, the go-to tool for almost every...

Investing in MarTech? Use this test to see which one’s worth getting.

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Once considered too complex and expensive, marketing technologies (with well-integrated tools, roadmaps and best practices)...

How e-Commerce Companies can beat Stagnation & Achieve their True Potential

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For a moment, imagine yourself climbing a treacherous mountain Your progress is as good as you hoped and you’re already...

Working out which products to market using organic demand

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While most e-commerce companies offer a large number of products, identifying which ones to market can be a major challenge...

Internal Site Search Analysis: What are your visitors really looking for?

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Key Benefits of a Site Search Analysis On sites with many products, it will help identify which ones visitors are most...

How to Spy on Your Competitor’s Facebook Ads

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You know your competitors You know they’re on Facebook You know that they do very well through Facebook thanks to their...

Three Remarketing Audiences You Should Not Miss

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Remarketing is a great way to reconnect with people who have already interacted with one of your digital properties Whether...

Marketing & Data Science: Uncover Your ‘Unknowns’ & Thrive

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When it comes to business and marketing, the thing that always keeps us up at night is the unknown unknowns They are what we...

Target your most Profitable Online Audiences with Data-Driven Precision

Get the audiences you need for the outcomes you want. Alavi identifies segments with the best potential to maximize your returns.

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